![]() ![]() Playboy claims that the use of “Bunny of the Month” in its advertising for some of the allegedly infringing products is “a clear and unauthorized reference to Playboy’s famous PLAYMATE OF THE MONTH trademark”. Playboy owns several trade marks for the BUNNY COSTUME® in a number of goods and services, below is the drawing of the registered BUNNY COSTUME®. Playboy claims that the sale of the Fashion Nova products are “plainly an attempt to piggyback off the popularity and renown of Playboy’s iconic BUNNY COSTUME®, which Playboy has cultivated for more than six decades.” The complaint comes after Playboy sent a cease and desist letter to Fashion Nova in relation to their alleged sale of fancy dress costumes that “are materially indistinguishable from Playboy’s BUNNY COSTUME®”. On 27 October 2020 Playboy filed a complaint against Fashion Nova in the Californian Courts for their alleged “blatant copies of the Bunny Costume…throughout the peak of Halloween season®”. It has been worn by Dolly Parton and Kate Moss. įirst introduced in the 60s, initially as a uniform for the servers at the Playboy Club in Chicago, the BUNNY COSTUME® “has been non-functional and has served to distinguish Playboy’s goods and services from those of its competitors and to identify Playboy as the source of those goods or services”. Playboy is a “lifestyle and entertainment brand” who “has become famous and well-known in the United States and around the world”. Case 2:20-cv-09846, Playboy is suing fast fashion retailer Fashion Nova for alleged trade mark infringement and dilution, as set out in a complaint filed in the Californian Courts.īelow is an example of a Playboy BUNNY COSTUME® next to one of Fashion Nova’s allegedly infringing costumes. ![]() In the case of Playboy Enterprises International, Inc. ![]()
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